Program overview
This program explores behavioral inducement techniques to understand how individuals and groups make choices. Participants will learn to apply these insights to improve policies and strategies, fostering better decision-making and outcomes in public policy and organizational settings.
Mode of Learning
In-person
Location
KSPP
Language
English
Duration
2 Days
Program Start
August 20, 2025
Program End
August 21, 2025
Program Hours
09:00 AM – 05:00 PM
Learning Outcomes
Identify key heuristics and biases that influence human behavior and evaluate their applicability to various policy areas.
Describe the process of determining target behaviors for specific policy challenges.
Analyze methods for diagnosing behavioral barriers and drivers influencing a target behavior.
Apply behavioral science frameworks to develop solutions that address specific behavioral barriers and drivers.
Recognize the importance of rigorous testing and explain methods for evaluating the effectiveness of behavioral solutions before and after implementation.
Who Should Attend?
Professionals
Professionals interested in implementation and impact dimensions of public policy.
Managers
Managers and professionals seeking to enhance decision-making and strategic planning skills.
Proficiency of written and spoken English
The program will be delivered in English. Applicants should be proficient in written and spoken English.
Faculty
Dr Umar Taj
Dr Umar is an Associate Professor of Behavioral Decision Science and teaches Executive Education at London School of Economics, University of Oxford and Warwick Business School. His interest lies in helping public and private institutions apply the latest insights from behavioral science to improve decision making. He previously founded the ongoing ‘Nudgeathon’ programme at Warwick Business School, which helps organizations to rapidly learn and apply concepts from the behavioral sciences to addressing their own goals. He is also the founder of Behavior Insight™ - a tech-based behavior change solution that systematically identifies barriers to behavior change and guides the user to develop successful interventions. He delivers regular training and facilitation workshops and has provided his service to over 50 global institutions.
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